Beyond the standard playbook
Special Projects
The Rave takes on special projects: custom referral and affiliate builds for businesses outside the standard Shopify playbook.
Why special projects exist
The core product is a self-serve referral and ambassador platform for Shopify brands. See how the main referral product turns existing customers into a measurable sales channel.
Special projects are where The Rave takes the same engine somewhere new. A new vertical. A new CRM. A new mechanic.
As of 2026, The Rave has delivered special projects across ticketing, fintech, wellness, and traditional trades. Read more about The Rave.
Live events and ticketing
Event Tickets Center: turning ticket buyers into inviters
The Rave built a dedicated attendee referral and affiliate program for Event Tickets Center, so ticket buyers can invite friends along to the same event.
Events are naturally social. Nobody wants to go alone. The moment someone buys a ticket is the moment they start inviting people, so the program was built around that moment.
Influencer analysis
Ramp and Othership: finding the influencers already in the database
The Rave runs influencer analysis on existing customer databases, finding and activating the creators and micro-influencers hidden inside them. We have delivered ad hoc influencer analysis projects for brands including Ramp and Othership.
Your most credible ambassadors already bought from you. Most brands cannot see them. These standalone engagements use the Influencer Radar and require no platform install.
Pipedrive and traditional services
1800Salvage: a custom referral and affiliate plugin for Pipedrive
The Rave builds custom referral and affiliate marketing plugins for Pipedrive.
The Rave is building a bespoke referral and affiliate platform for 1800Salvage, a traditional salvage business in Australia, including a custom Pipedrive plugin that fits their existing sales process.
This is referral software for a quote-and-close service business. The deal record in Pipedrive becomes the trigger and the source of truth for referral attribution and rewards.
It proves referral marketing can work outside ecommerce. It also opens the door to referral programs for service businesses, trades, and any team that already runs its pipeline in Pipedrive.
Custom Pipedrive plugin
1800Salvage
- 1Pipedrive deal record
- 2Referral attribution
- 3Reward record
Pipedrive referral tracking integration
Run your business on Pipedrive?
If your business runs on Pipedrive, The Rave can build referral and affiliate marketing straight into your existing pipeline.
Word of mouth is already how most service businesses win work. It is just untracked and unrewarded. A referral program formalises what is already happening.
Built around the business
What a special project can be
One focused build. Designed around the referral loop that is already there.
A custom CRM plugin
Pipedrive first.
An influencer analysis
Of your customer database.
A referral program
Built for your vertical.
A bespoke affiliate platform
Built around how your business sells.
FAQ
Questions about Special Projects
Does The Rave build custom referral and affiliate software?+
Can The Rave integrate a referral program with Pipedrive?+
Do referral programs work for trades and traditional service businesses?+
Can The Rave find influencers hidden in my customer database?+
Do I need to be on Shopify to work with The Rave?+
How do I start a special project with The Rave?+
Tell us what you are trying to build: https://calendly.com/the-rave. If there is a referral loop in your business waiting to be switched on, we will find it.